9 Ways to Improve CTR Click-Through Rate, CPC & CPM [Quick Tips]

So your ad click-through rates are lower? There are lots of things you need to consider for Adsense optimization. Getting Adsense account approved is one thing and making it generate high revenue is the next hard job. After you have joined the Google Adsense program successfully, you really need to work on how to improve CPC, CTR & eCPM, otherwise with high organic search traffic and good Adsense clickthrough rate you might not be making good money & AdSense CPCs got you down. Improving your AdWords click-through rate is easy. Your CTR, CPC & eCPM can be improved by doing a lot of different things. Publisher always seems to be expected to show both text & display ads responsively & that approach will tend to make them take new working decisions for successful attempt to monetize their organic traffic. And the Adsense that's why got popularity in a case of PPC Ad networks. Learn Google Adsense optimization and how to improve Adsense revenue by following quick tips. In short, clickthrough rate measures the amount of traffic driving to your website on that particular ad and we are going to learn how to improve your website Click-Through Rate (CTR), CPC & CPM.

Improve CTR, CPC & eCPM - Google Adsense Optimization

Before you go further in deep, check adequate detailed information about Adsense terms and definitions that publishers/bloggers can�t ignore. Fundamentally you need to improve the depth of quality of your site content, keywords & niche. The best strategy for improved cost-per-click is writing fresh, updated & innovative content; that is CPC focused on increasing your estimated earnings. CPC is based on your quality of the Content and type of traffic you getting on your site.

Also, check: Top 8 Google Adsense Alternatives | Best CPM Ad Networks To Make Money Online From Blogging [2016]

Improve CTR, CPC & eCPM [Quick Tips]

Here are a few guidelines for practice to improve Adsense CPC with simple tweaks. There is no tip anyone can provide that will going to work with your blog/website perfectly. You have to keep checking multiple things and keep changing & improving it around; so the user will not become blind to ignore your ads. Follow these quick tips to grow & generate your estimated Adsense revenue.

1. Don't forget AdSense guidelines ever

Always follow all the instructions and rules provided in the policy and terms of Adsense Program.

2. Check your template & test your website design

Check your site template is responsive with fast loading that user want to navigate easily on all over the pages. Check your mobile site analysis shown by Google analytics and try to increase mobile traffic.

3. Follow Adsense Heatmap with recommended ad unit

You need to check Adsense Heatmap and place the recommended ad units according to your website structure. Display ads in a proper way.

4. Pick the Most Popular Ad Blocks

Along with the design, the placing and positioning of Ads are also most important part to get higher revenue in Adsense.

5. Opt-in to Both Text and Image Ads

It's the best way to place both text and image ads that give more chances for advertisers to place high CPC ads on your site. Don�t forget to merge your ad color with your theme.

6. Avoid too much internal linking

Limit the number of internal links showing on a single page. Moreover, you must fix any broken link from any of your page. That not only hurt you in SEO but also cause unexpected drop in revenue.

7. Display Google search box

Searching option helps the visitor to find exactly what he wants from your sitemap. Moreover, search page includes extra ads, resulting that it will also help you to see growth in your earning.

8. Don't do any trick

Avoid any click generating campaign or any paid traffic that will make users to mistook your ads placed nearby any tricky images. Don�t align ads with your images that will also affect your reputation.

9. Monitor Ad blocking

Ad blocking option is provided by Adsense ad review for QC [quality control] reasons. If you are going to use it as an optimization tool, then make sure to monitor all the results executed by ad performance & measure them regularly.

Don't forget to read our next post on How To Improve page RPM in Google Adsense Optimization.

Follow these quick tips and let us know which tip actually worked with you via comments. If you have any other working tip then we would love to add it on this page. Suggestions are always welcome.

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